Enzo’s Monday Motion #180: Smartphones
If you think smartphones are only about the camera, you’re missing the bigger picture. These five mobile brands skip the obvious and choose their own focal point. Google’s Sights of...
Category: Opinie
Enzo’s Monday Motion #179: Fashion Branding
In retail, you’re not only selling clothes, but you’re also selling a lifestyle. Five stylish spots that fit perfectly. Go with the flaw Diesel has a simple but strong philosophy:...
Enzo’s Monday Motion #178: Six strange music videos
If you want to maximise your impact, you can’t stop at a catchy tune. Six strange music videos that most definitely stick. Faulty First Aid Up-and-coming band Easy Life goes...
Enzo’s Monday Motion #177: Split Screen
Sometimes you just want to say more in a single frame. Here are six next level split screen ads that maximise the power of that extra layer of information. Looking...
Enzo’s Monday Motion #176: Musical Style
Love it, or hate it: musicals have something catchy. Before you know it, you’re humming the tune while shopping. Exactamundo…Sing-a-long with these six spots. The Classic In the 1950s the...
Enzo’s Monday Motion #175: Experimental
To create new and refreshing work one simply needs to experiment. You never know what kind of happy accident leads to an interesting angle. And more importantly: if it can...
Enzo’s Monday Motion #174: One Taker
Nothing convinces more than a well executed one-taker spot. See how Wes Anderson and others approach this challenge.
Enzo’s Monday Motion #173: Celebrities
Some brands need that extra push to shine. A celebrity can pull them into the spotlights (and in return, they receive some easy money). Seven shining spots with a win-win...
Enzo’s Monday Motion #172: In Transition
Every story takes you from A to B. It’s the path that makes it interesting. Five commercials where the transitions are the star of the show. Good morning Let’s start...
Enzo’s Monday Motion #171: Car Blockbusters
This week I go BIG: five horsepower driven blockbuster commercials which will put you on the edge of your (car)seat. Make every day legendary The Bavarian brand has a heritage...
